Arroyo Process Equipment
Powering the industries that power our world
Esteemed industrial equipment distributor across the Southeast, Caribbean, and Latin America. They sought to refine the brand to better reflect their decades old legacy through new digital and sales materials. This improved web performance KPIs & customer engagement both domestically and in key international markets.
Role: Senior Digital Designer
Agency: CRFT
Our aim was to introduce a comprehensive marketing strategy that included a modern e-commerce platform, an enhanced overall web experience, a unified customer onboarding experience, and a refined social media presence. More than just digital, we assisted traditional sales efforts by creating branded sales materials, ranging from business cards to trade show banners to flyers.
Always here to help
Heavy-duty equipment that's built to last
By providing turnkey installs, engineered services, and around-the-clock emergency repairs—Arroyo Process helps keep modern industries running.
Always here to help
Heavy-duty equipment that's built to last
By providing turnkey installs, engineered services, and around-the-clock emergency repairs—Arroyo Process helps keep modern industries running.
Forging new growth
Through new online revenue stream to a comprehensive, data-driven marketing strategy, Arroyo Process Equipment is bound to grow for another 50 years.